Collection of Information
Information You Provide. Pierce Publishing generally collects Personally Identifiable Information that you voluntarily provide. For instance, when you enter a sweepstakes or contest, complete a survey, participate in a reader panel, register for those portions of our Covered Sites that may require registration, make a purchase, participate in our social networking features, request back issues of Milieu™ magazine, subscribe to Milieu™ magazine, subscribe to receive newsletters, promotional correspondence, or other electronic services, or send us an email or feedback, you may be asked to provide information such as your e-mail address, name, phone number, shipping address, and billing information, and we will collect such information as well as any other content you provide us in engaging in any of the above activities. Information such as your age, gender, hobbies or interests may also be requested. If you elect to post material to any blogs, forums, participate in our social networking features or other community boards that may be offered on our Covered Sites, then such materials will be collected and may be publicly available for others to view.
Some of our third party partners (including advertisers and marketing services companies) may set and access cookies and similar technologies on your computer as well, or we may do so on their behalf. We do not have control over how these third parties use such cookies and similar technologies or the information derived therefrom.
Gifs. We may use “clear GIFs” (aka “web beacons” or “pixel tags”) or similar technologies, in the sites and in our communications with you to enable us to know whether you have visited a web page or received a message. A clear GIF is typically a one-pixel, transparent image (although it can be a visible image as well), located on a web page or in an e-mail or other type of message, which is retrieved from a remote site on the Internet enabling the verification of an individual’s viewing or receipt of a web page or message. A clear gif may enable us to relate your viewing or receipt of a web page or message to other information about you, including your Personally Identifiable Information.
IP Address. Your Internet Protocol (“IP”) address is usually associated with the place from which you enter the Internet, like your Internet Service Provider, your company or your university. Our server may also record the referring page that linked you to us (e.g., another Web site or a search engine); the pages you visit on our Covered Sites, the web sites you visit after this web site; the ads you see; the ads you click on; other information about the type of web browser, computer, platform, related software and settings you are using; any search terms you have entered on this web site or a referral site; and other web usage activity and data logged by our web servers. We may use your IP address to help diagnose problems with our servers, gather broad demographic information, and administer our Covered Sites. We may also link this information with your Personally Identifiable Information when we feel that it is necessary to enforce compliance with our rules and policies or terms of service or to protect our Covered Sites, customers or others.
Location Information. We may, and may enable our advertisers to, collect your location via certain services we provide through digital applications, wireless access protocol services (“WAP Services”) or mobile phone service (“Mobile Services”). We, or the service provider, will inform you of such collection at the time you use the service. By using such service, you hereby consent to our collection, use and disclosure of your location information as described.
Use of Information.
Pierce Publishing uses information we collect from you in part to provide you with the service you have requested. If you subscribe to Milieu™ magazine, we may also use your e-mail address to send you a confirmation notice and your mailing address to send you your magazine. Similarly, if you enter online sweepstakes, we will also use this information to notify you if you are a winner. We also use your information to register you, identify you as a user, improve our Covered Sites and services, send you administrative notifications, and respond to your inquiries. We might also send out e-mails to users and sweepstakes/contest entrants to announce special offers, services and announcements from our Covered Sites, our partners and/or our advertisers. We also use information in connection with advertising and to serve other content, as described in section 4 below.
We may combine and use any and all information we collect on you either online or otherwise, including from third parties, for marketing purposes.
When you provide us your email address, for example, when you subscribe to Milieu™ magazine but are not already a registered user of one of our Covered Sites, some of our Covered Sites may assign you a user name and password so that we can enhance your user experience by facilitating easy entry into other features and offers on the Covered Sites and saving your preferences. Certain areas on our Covered Sites require registration, and in those areas, you will be asked to establish your own user name and password or you can elect to use the one we’ve assigned. Your user name and password (“User Registration”) will function across many of our Covered Sites, regardless of brand. Your User Registration will also be recognized at some of our Affiliate sites and sites which we partner with so that you may easily access features on those sites using your User Registration (“Shared Registration Sites”); however the information we provide and your actions on those Shared Registration Sites will be governed by the separate privacy policies of those Shared Registration Sites. A list of those Shared Registration Sites is set forth below, and may be updated from time to time. Current Shared Registration Sites are: None. You may elect to change your User Registration at any time by logging in and editing your User Registration (each of our Covered Sites will contain log-in information). You may also log-in to cancel any user User Registration that you may have selected or that we may have assigned. If you cancel your User Registration, we will retain your email address, user name and assigned user ID on file and use them only for the purpose of assuring you are not automatically registered again, against your wishes. You may request deletion of your Personally Identifiable Information by us, but please note that we may be required to keep this information and not delete it (or to keep this information for a certain time, in which case we will comply with your deletion request only after we have fulfilled such requirements). When we delete any information, it will be deleted from the active database, but may remain in our archives. We may retain your information for fraud or similar purposes.
In addition, we may use information you provide us through emails, Q&A, blogs, forums, in response to polls, or through any other user generated submission for editorial purposes, and may use your name and any stories you provide us in articles published online and in Milieu™ magazine. If you provide us with personal anecdotes, they may be attributed to you. Pierce Publishing can edit, rewrite, use, and reuse the content, including your name, likeness, photograph, and biographical information you provide, with or without attribution, including publication in Milieu™ magazine, and in trade media, and advertising.
We may create Anonymous Information from Personally Identifiable Information by excluding information (such as your name) that make the data personally identifiable to you. We use this Anonymous Information for any purpose and disclose Anonymous Information to third parties in our sole discretion.
Disclosure of Your Information
In addition to the other disclosures described in this policy, Pierce Publishing may (and you authorize us to) share or disclose Personally Identifiable Information about you to other companies or individuals in the following situations:
We utilize third party service providers to provide products, services or functions on our behalf (such as sending emails or processing credit cards or fulfilling subscriptions), and ask these service providers to agree to maintain the confidentiality of your Personally Identifiable Information and not to use your Personally Identifiable Information for any reason except to carry out the purpose(s) for which we hired them (“Service Provider Exception”).
You have entered a contest or sweepstakes sponsored by a third party, in which case the information you provide via the contest or sweepstakes may be shared by us with that third party for their use in their discretion, including direct marketing. Some of our contests and sweepstakes will ask you at the time of entry whether you would like to have your personal information shared with the sponsor, in which case we will honor your selection. Other contests will not give you that option and in that event, if you do not want your information to be shared, you should not enter the contest. The privacy policies of such third party companies apply to their use and disclosure of your information that we collect and disclose to such third party companies.
The entity to whom the information is disclosed is a Shared Registration Site (as defined in Section 3 (above).
The entity to whom the information is disclosed is an Affiliate of Pierce Publishing.
In accordance with your indicated preferences (e.g., you indicated you wanted to receive promotional materials directly from a third party partner).
The entity is a third party who wants to promote goods and services we think would be of interest to you.
You have furnished us Personally Identifiable Information with the intent that it be forwarded to a third party for use in connection with a specified service you are electing to participate in (examples include, without limitation, e-commerce partners, services to help old friends locate you online, etc.).
Delivery of Advertising and Other Content
In addition to ads and content that we serve you directly, we use third-party advertising companies and marketing services companies to serve ads and other content when you visit our Covered Sites and elsewhere on the internet and in other media. Both we and these companies may use information about your visits to this Covered Site and elsewhere to serve ads and other content to you. In the course of doing so, a unique third-party cookie may be placed or recognized on your browser by such companies. In addition, we and these companies may use Web beacons to help manage our online advertising and content. These Web beacons enable us and the third-party companies to recognize a browser’s cookie when a browser visits this site and to learn which banner ads bring users to our website and to serve you ads that you may find of interest elsewhere on the internet and in other media. Both Pierce Publishing and these companies may use information obtained from your visits to the Covered Sites (including your status as a customer of Pierce Publishing), other websites, and information received from you offline in order to provide advertisements about goods and services and other content of interest to you across the internet and in other media. If you would like more information about this practice and to know your choices about not having this information used in this manner by our third party advertising companies please visit http://www.networkadvertising.org/optout_nonppii.asp
You may also visit alc-opt-out.com to find out how our marketing services companies operate. Ads in our videos may be served by an ad partner.
In addition, we may provide Personally Identifiable Information and Anonymous Information to marketing services companies. This may include information we received from you offline or online. These companies may combine information we provide (including Personally Identifiable Information and Anonymous Information) with personal and anonymous information they may have about you, using cookies they place or that we place on their behalf, as described in Section 2. We require these companies to delete the Personally Identifiable Information we provide them. These companies may use the resulting non-personal information and such cookies for their own marketing purposes, and they may provide the same to their customers for their customer’s marketing purposes. If you would like to know your choices about not having this information used by such companies, please visit: alc-opt-out.com.